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Day True – 3 Years In

When husband and wife duo Tony and Hayley started Day True three years ago, there was one thing they seamlessly agreed on; that the brand would represent their combined expertise in the design & supply of kitchens, bathrooms, bedrooms and living spaces. With over 40 years’ experience in the industry chalked up between them, Day True soon became renowned for its signature style – beautiful, functional and supremely trendy.

From the mothership HQ in Maida Vale came a second studio in Chelsea. Each venue occupies a corner-shop building, designed to invite passers-by in and highlight the ‘design-is-for-everyone’ ethos of the company. Both showrooms are curated to showcase Day True’s unique, considered approach to interior design and architecture, and both house an exclusive Day True-designed kitchen, the W9 in Maida Vale and the SW10 in Chelsea. You won’t find display after display of white sinks and baths, no matter how many more showrooms we build.

Day True work with design professionals, supporting them in bringing their vision to life. We’re experts in sourcing, selecting, supplying, and service offering exceptional value to any given project.

Day True’s approach to designing your dream home is simple – our in-house team will work with you to make your home a truly inspirational environment, reflective of both your taste and ours, full of integrity and passion. We understand the time and money this kind of development takes. Our job is to help you make the right design decisions to spend your budget wisely and get the best results for your project.

We offer you both Room Service (individual rooms, design, source and supply) or our full Interior Design package. You may want us to look at your whole house, just your kitchen or bathroom or even more than one property (if we’re lucky). Our studios are open 7 days a week, pop in for a coffee, or if it’s gone 12, a gin. Call or email us if you have any questions. Work with Day True in whatever way you like.